UNICEF - "Believe in Zero" Campaign

Appropriately, my first assignment in LA was a celebrity shoot. A public service campaign for UNICEF USA. I photographed husband and wife duo, Joel Madden and Nicole Richie as well as NBA star Amare Stoudemire for the "Believe in Zero" print campaign.

Look for the campaign to roll out later this year.

Credits
Art Director: Brad Roberts
Producer: Ely Siler
Asst. Coordinator: Ari Schneiderman
Production Manager: Pamela Sunnarborg
Agency: Matale Line

New home base.

The new home of William Anthony Photography. © William Anthony

We sign a lease today for a live/work loft at the Biscuit Company Loft Building in downtown Los Angeles. This will be the new HQ for WAP, Inc. starting in July.

Built in 1926 and restored completely in 2006, the building is located in the Arts District of LA and was the former home of the National Biscuit Company (Nabisco). Our loft has sixteen foot ceilings and gorgeous light.

More info once we're all moved in.