PEMCO Insurance

Marymoor Off-Leash Dog Lady outtake. © William Anthony

Just got back from a three day trip to Seattle to shoot another installation in PEMCO Insurance's "Northwest Profiles" advertising campaign. We shot a total of three ads in one day. Locations included Green Lake Park and the moss-filled alley beside my assistant's apartment.

There was no shortage of irony having to pause our shoot of the "Green Lake Power Walkers" every so often to let ACTUAL Green Lake Power Walkers pass through.


Our Power Walkers pausing for the real thing. © William Anthony

These ads will run as transit boards later this summer.

Credits
Photo Assistant: Ryan Schierling
Props/Wardrobe: Alvin Stillwell & Nikoma
Hair/Makeup: Jennifer Verador
Production Manager: Pamela Sunnarborg
Art Director: Lonnie Weis
Agency: DNA Brand Mechanics